At OM SYSTEM, we're committed to keeping the technology in your camera on the cutting edge. We offer regular, robust firmware updates to protect your investment. After all, we know you're always shooting for perfection. We are too.
OM System would, no doubt, claim that they have indeed produced ‘firmware updates’ (e.g. for new lenses), but they would (or should) have been aware that their customers, accustomed to the precedent set by Olympus, would interpret this as meaning ‘upgrades’. It would have been quite easy for them to have clarified what 'robust firmware updates to protect your investment' really meant. I can understand why ex-Olympus customers feel they've been let down.

but the Japan/English (Australian) site has this only.
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